NUTRICH® PRODUCT MARKETING & DISTRIBUTION
in MALAYSIA
ROIS AKTHINA DISTRIBUTION (M) SDN BHD

CO.REG.NO. 202501002902 (1604315-D)

Founding Father of NUTRICH Brand

Mr. Noel Neris

Chairman & Managing Director, Nature Products (Pvt) Ltd.

Mr. Noel Neris, the visionary Chairman and Managing Director of Hero Nature Products (Pvt) Ltd., is not only the founder of the company but also the international brand owner and final decision-maker behind the renowned NUTRICH brand. His leadership and innovative vision have been instrumental in establishing the company as a prominent player in the organic coconut product industry.

Under Mr. Neris’ guidance, Hero Nature Products (Pvt) Ltd. has grown to become a leading manufacturer and exporter of premium quality organic coconut-based products in Sri Lanka. His hands-on approach ensures that every aspect of the business, from product development to marketing, aligns with his commitment to excellence and sustainability.

A key aspect of Mr. Neris’ leadership is his commitment to a participatory management style, where all employees are encouraged to contribute to the company’s success in a supportive, family-like environment. This approach is complemented by competitive compensation and profit-sharing incentives, fostering a motivated and loyal workforce.

Mr. Neris is deeply committed to ensuring that Hero Nature Products’ offerings meet both national and international quality standards. Through his leadership, the company continues to uphold the highest levels of product quality, ensuring that the NUTRICH brand is synonymous with excellence and trust.

Additionally, his sustainable business philosophy guides the company’s operations, with a strong focus on minimizing environmental impact while using modern technology and innovative practices. This commitment to sustainability has earned Hero Nature Products a prestigious reputation as a socially responsible brand.

Welcome Address

Mr. Raja Batumalai

NUTRICH® BRAND Country Strategist & Decision Maker in MALAYSIA.
Group of Companies Founder, President & Advisor
ROIS AKTHINA HOLDING INTL. (M) BHD

Mr.Raja Batumalai with over three decades of partnership with Hero Nature Products (Pvt) Ltd., has laid a robust foundation for dynamic business, sustained growth and shared success.

At ROIS AKTHINA HOLDING INTERNATIONAL (M) BERHAD, we believe that nature holds the key to healthier living. From the very beginning, our mission has been to harness the pure goodness of coconuts to create products that nourish the body, uplift the spirit, and respect the planet. Under our flagship brand, NUTRICH®, our trademark is registered for product expansion, development, market and distribution in Malaysia. We are proud to offer high-quality organic coconut-based products that reflect our deep commitment to sustainability and well-being.

As the founder and brand co-owner, it brings me immense joy to see how our passion for nature and healthy living has resonated with people across global countries. This journey has been possible because of the trust and support of our valued distribution partners, associates, and customers who share our vision of ‘Living with Nature’.

At ROIS AKTHINA, we strive not just to produce goods but to cultivate a healthier lifestyle where quality and sustainability go hand in hand. Every NUTRICH® product is crafted with care, adhering to organic guidelines set by HERO NATURE PRODUCTS (PVT.) LTD., ensuring that what we offer is nothing short of the best.

As we continue to grow, our commitment remains steadfast — to enrich lives naturally, promote wellness, and make a positive impact on the communities we serve.

Thank you for being a part of our journey. Together, let us continue to embrace the goodness of nature for a healthier, happier world.

ROIS AKTHINA DISTRIBUTION (M) SDN BHD

Co. Reg. No. 202501002902 (1604315-D)

NUTRICH® Product Marketing & Distribution – Malaysia
ROIS AKTHINA DISTRIBUTION (M) Sdn Bhd is the Malaysian subsidiary of ROIS AKTHINA HOLDING INTERNATIONAL (M) Berhad, specializing in the marketing and distribution of high-quality NUTRICH® products. Focused on delivering premium health and food offerings, the company ensures that products reach a wide network of retailers, grocery stores, pharmacies, and food outlets across Malaysia.

With a strong commitment to operational excellence and market growth, the subsidiary drives brand visibility, develops strategic partnerships, and strengthens supply chain efficiency. Leveraging innovative marketing strategies and robust distribution networks, ROIS AKTHINA DISTRIBUTION (M) Sdn Bhd plays a pivotal role in establishing NUTRICH® as a trusted brand, delivering quality, reliability, and consumer satisfaction throughout Malaysia. As part of the Group’s vision for global expansion, the company is actively preparing to scale operations for export markets while maintaining its focus on product quality, innovation, and sustainable growth.

Cash & Carry Outlets
  • Value-Based Warehouse
  • Distributor-Focused Outlets
Chinese Medicinal Stores
  • Herbal Combo Bundles
  • Trial Packs Beside Bestsellers
Pharmacies & Health Retailers
  • Urban Pharmacies
  • High Football Clinics or Near Residential Hubs
Upper-Market Grocers
  • List of Grocers Selling Premium Food/Health
  • Placement Rules (Endcap Promo VS Aisle)
Hypermarkets, Supermarkets
  • Distribution Agreements (Central VS Store Deliveries)
  • Forecasting Data
Metro Marts, KK, 99 Speedmarts
  • Micro-Distribution Partners
  • Delivery Frequency
Organic Food Health Stores
  • Organic Certification Requirements
  • Product Positioning (Clean Label, Non-GMO)
Government Linked Koperasi
  • Registration Process with Cooperative
  • Pricing Expectations
Clinics & Wellness Centres
  • Clinic Types (General Practice, TCM, Specialist)
  • Allowed Product Categories
Online Product Platforms
  • SKU Management & API Integration
  • Advertising Budgets (PPC, Banners)

NUTRICH Products

Product Promotion Structure Plan

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